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At West Herr, we are more than just cars. We’re a community of people who strive to make a difference in the lives of others, whether they be our customers, our peers, or the neighborhoods we work and live in. Going the extra mile isn’t just our mission; it’s our DNA.
At West Herr, we are more than just cars. We’re a community of people who strive to make a difference in the lives of others, whether they be our customers, our peers, or the neighborhoods we work and live in. Going the extra mile isn’t just our mission; it’s our DNA.
West Herr is dedicated to absolute excellence in customer service provided by honest, responsible, and respectful people.
We support individual pride, company spirit, and community involvement.
We provide a continuously improving and safe work environment that encourages creativity, innovation, clear career paths, and personal growth with sound financial performance.
We strive to be the auto dealer of choice for our customers, the employer of choice for our coworkers, and a model of integrity and excellence for our industry and our community.
We care
We find a way
We treat each other right
We work together
We do what is right
We strive to be the best
We serve people now
Scott Bieler joined West Herr Automotive Group in 1975 as a salesman, rising through the ranks to become President in 1997 and majority owner in 2000. Alongside partners Brad Hafner, John Wabick, and Bill Loecher, he expanded the company to become the largest automotive group in New York State, with over 50 locations and about 3,000 employees across multiple counties. Beyond business success, Bieler’s civic engagement and philanthropic endeavors, including the Scott Bieler Family Foundation, have left a lasting impact on healthcare, education, and community enrichment initiatives, embodying a legacy of ethical leadership and generosity. Read More.
West Herr boasts an exceptional leadership team, spearheaded by individuals with a passion for excellence and a deep understanding of the automotive industry. With a commitment to customer satisfaction and community engagement, the hard work from our leadership team and our employees help to ensure that West Herr remains a cornerstone of automotive excellence in Western New York and beyond.
Since 1950, West Herr has grown from a tent to a sprawling empire, fueled by dedicated individuals like Brad Hafner and Scott Bieler. With over 475,000 vehicles serviced and 50,000 sold or leased annually, it’s a titan in the industry. Rooted in Western New York, its owners actively manage its 50+ locations, making it the largest automotive group in the state.
West Herr is proud to support countless charitable and non-for-profit organizations throughout New York State.
West Herr is continuously recognized by nearly every major vehicle manufacturer we represent for the quality of service our staff deliver to our customers. This achievement is attributed to the high level of dedication put forth daily by our team.
